By Frank W. Baker. A leading educator on the subject describes the core concepts and key critical-thinking questions of media literacy, applying them to both presidential candidates and their presidencies. Successive chapters examine media consultants; propaganda and spin; brief histories and critical analysis of photographs, radio, and television in politics; popular appeals and persuasive techniques; the stage-managing of campaign events; and the role of new media and emerging technology. The final chapter touches on the issue of campaign financing. Throughout, question boxes tie the author's theses to each topic, while timelines, tables, transcripts, and photographs provide concrete examples. Grades 7–12. Index. Glossary. Resources. Greenwood Press. 196 pages. ©2009.
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