THE PERSONALITY BROKERS
The Strange History of Myers-Briggs and the Birth of Personality Testing
Hardback
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The Myers-Briggs Type Indicator has become the most popular personality test in the world, but how did this homegrown, multiple-choice questionnaire—one that experts in psychometric testing have struggled to validate—infiltrate our workplaces, our relationships, the Internet, and our lives?
Drawing from original reporting and primary source documents, Emre takes a critical look at the test itself, how it became a cultural icon, and the insight it provides into the human desire to find a definition of the self. Starting with biographies of the mother-daughter team of Katherine Briggs and Isabel Briggs Myers—a pair of amateur psychoanalysts—the book goes on to describe how the test, originally designed to bring the gospel of Carl Jung to the masses, took on a life of its own, reaching the point today where it is used regularly by Fortune 500 companies, universities, hospitals, churches, and the military.
| Copyright | 2018 |
|---|---|
| Publisher | Doubleday |
| Pages | 307 |
| Grade | 10 and up |
| ISBN | 9780385541909 |