ON THE CAMPAIGN TRAIL
Select your Materials
In On the Campaign Trail, students become media consultants for a fictional local candidate—one with some less-than-perfect qualities. Their job? Shape the public message, address voter concerns, and figure out how to win… ethically.
As students dig into polling data, analyze local issues, and tailor campaign strategies, they confront real-world questions about image, influence, and integrity. It’s an eye-opening look at the U.S. election system—and the tough calls behind every campaign.
What you’ll find inside:
- A step-by-step teaching guide
- Teacher materials
- Assessment tools
- Student materials
This hands-on simulation builds critical thinking, media literacy, and civic awareness—all while sparking lively debates about the line between strategy and spin.
This title is part of the series: PROJECT-BASED GOVERNMENT
| Copyright | 2012 |
|---|---|
| Size | 8½" x 11" |
| Publisher | Buck Institute for Education/Interact |
| Grade | 9–12 |
| ISBN | 9781560047544 |
Sample pages
